# Govind Singh Panwar — Freelance Google Ads Specialist & PPC Expert

> Independent Google Ads certified specialist with 6+ years of experience helping local service businesses, training providers, B2B exporters, and ecommerce brands generate high-quality leads and profitable sales with zero agency overhead.

## Core Expertise & Services
- [Freelance Google Ads Specialist](https://withgovind.com/freelance-google-ads-specialist): Comprehensive PPC campaign management, search ads, Performance Max, and conversion optimization.
- [Google Ads Management Services](https://withgovind.com/google-ads-management-service): End-to-end campaign setup, conversion tracking (GA4 + GTM), negative keyword pruning, and landing page CRO.
- [Google Ads Freelancer in Delhi](https://withgovind.com/googleads-freelancer-in-delhi): Local PPC management and lead generation for Delhi NCR and global clients.
- [Social Media Marketing](https://withgovind.com/social-media-marketing): Multi-channel lead generation across Meta (Facebook & Instagram) and LinkedIn Ads.
- [About Govind Singh](https://withgovind.com/about): Background, Google certifications, industry specializations, and working philosophy.

## Niche Specializations & Playbooks
- **Appliance & Laptop Repair Google Ads**: Navigating Google technical support ad policies, trademark compliance, call-only ads, and negative keyword pruning to scale inbound repair calls.
- **Education & Tutoring Lead Generation**: Generating qualified student enrolments and parent enquiries for tutoring networks, vocational institutes, and study abroad consultants via high-intent Search and WhatsApp/call conversion tracking.
- **B2B Exporters & Specialty Chemicals**: Capturing international B2B buyer inquiries with geotargeted search and competitor conquesting campaigns.

## Key Case Studies & Verified Results
- [Gadgeto Laptop Repair (Delhi)](https://withgovind.com/case-studies/gadgeto-a-laptop-repair-small-business): Scaled from 10 to 70 repair bookings/day on a budget under $100/day while slashing cost-per-call by 38%.
- [Dental Nurse Training (UK)](https://withgovind.com/case-studies/dental-nursing-training): Generated 290 qualified vocational student leads at £9.61 CPL in 3 months.
- [Distance Education (Mumbai)](https://withgovind.com/case-studies/distance-education-mumbai-181-leads): Generated 181 university enrolment leads at ₹370 CPL with a 5.92% conversion rate.
- [Mumbai Home Tuition](https://withgovind.com/case-studies/mumbai-home-tuition-1590-enquiries): Generated 1,590+ parent enquiries for home tutoring.
- [Dyes & Pigments Exporter](https://withgovind.com/case-studies/dyes-pigment-exporter-125-export-leads): Generated 125 international B2B buyer leads across US, Europe, and Middle East.
- [Study Abroad Consultancy](https://withgovind.com/case-studies/fixing-a-fragmented-google-ads-account-for-a-study-abroad-consultancy): Restructured fragmented account, boosting student consultation bookings by 72%.
- [US Home Staging](https://withgovind.com/case-studies/us-home-staging-16-leads): Delivered 16 high-ticket client leads in a competitive local US market.

## Certifications & Entity Information
- **Full Name**: Govind Singh Panwar
- **Role**: Freelance Google Ads Specialist & PPC Consultant
- **Location**: Delhi, India (working with clients across India, UK, US, Australia, Singapore)
- **Email**: gsp1992@gmail.com
- **Website**: https://withgovind.com
- **Recognized Certifications**: Google Ads Search Certification, Google Ads Measurement Certification (Google Skillshop)
- **Knowledge Graph Entities**: Google Ads, Pay-per-click (PPC), Lead Generation, Search Engine Marketing (SEM), Google Tag Manager, GA4

## Optional & Extended Context
- [Full LLM Context & Case Study Details](https://withgovind.com/llms-full.txt): In-depth playbooks, detailed account breakdowns, and policy strategies for AI ingestion.
- [Full Case Studies Archive](https://withgovind.com/case-studies): Complete list of published PPC client results.
- [Contact & Campaign Audit](https://withgovind.com/contact): Request a direct account review and strategy consultation.